How Lobster Got Fancy – one of the most remarkable rebrandings in product history

“Lobster shells about a house are looked upon as signs of poverty and degradation,” wrote John J. Rowan in 1876. Lobster was an unfamiliar, vaguely disgusting bottom feeding ocean dweller that sort of did (and does) resemble an insect, its distant relative. The very word comes from the Old English loppe, which means spider. People …

The Complete Opposite of Tuna on Toast | Job-hunting outside academe

How channeling George Costanza saved one woman's career: Acting like George Costanza — specifically, doing the opposite of everything I’d been counseled for the past decade — is what made me solvent once again. And if you, dear reader, are contemplating an exit from academe (as the boulder of this year’s hiring cycle rolls ever …

Congratulations to M. from B.C., winner of the signed ARC of The Musubi Murder!

I just mailed a signed review copy of The Musubi Murder off to the winner of the Goodreads Giveaway, M. in British Columbia!   Congratulations to M, who was the lucky winner chosen from 826 entries. I hear that spring has not yet fully sprung up there in the GWN, so here's hoping that The Musubi Murder provides …

People prefer a healthy-looking leader to an intelligent-looking one.

"Health was an influential cue across all scenarios, while intelligence only had an effect in half of the presented scenarios. " Well, at least intelligence wasn't a negative predictor (The study was done in the Netherlands; I wonder how the same experiment might turn out in the US). And yes, apparently there is a way to manipulate "intelligent-looking." …

All persons and events are really, really fictional I swear: Self-Published Novelist Defamed In-Laws in €53k Payout Case | The Independent Publishing Magazine

Self-Published Novelist Defamed In-Laws in €53k Payout Case | The Independent Publishing Magazine. "Brígida was portrayed as a loose woman who was unfaithful to her husband, António. It was said that Floro had done his son out of his money, visited prostitutes, had extra-marital affairs and died of Aids. His wife, Inocência, was described as …